Capture pages are common in the online marketing industry although some may not be aware of their actual usefulness and critical importance to a newly established home business. Also called ”squeeze pages”, these Internet marketing tools are used primarily to collect information about prospective customers – their email addresses and basic data such as first name and last name, phone number, etc.
read more...Exposed! How to Write Effective Sales Articles
This could be one of the most difficult things to learn. But extremely effective if done well. It’s an art. Something that is not learnt in an instant but acquired over time. But having said that, there are little tricks and tips that you can start doing today that will make a huge difference to your sales copy and articles.
If you are looking to write effective blogs, emails or sales letters, then this is perfect for what I’m about to share with you. The trick here is to take the reader through a story and to get them emotionally attached so that they read the piece all the way through. You want to suck them in and get them riled up, so that by the time they finish the piece, they’re literally shouting “Where do I sign up?!”.
So how do you do this exactly? Well there are 3 basic steps you will need to follow:
1. You will need to qualify them:
What I mean by this is that you will need to mention a benefit or pain that the reader can identify with.
This can be done in the header. Something like: “Can’t Sleep at Night? Doctor …
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